Best 10 tips for Mobile App Development
Mobile apps are predicted to thrive in the future. This is unsurprising news when approximately 3 billion mobile phone users were recorded in 2019, and this figure is projected to continue increasing.
Any projects can be less competitive if they fail to meet user’s demands, attract and retain customers. So those who want to engage in this rising market need to memorize 10 tips for successful mobile app development and design mentioned in this article.
1. Choose suitable features and technology
A successful app needs basing on the right technology. Not all businesses can afford a native app; yet fortunately, there are other options for them.
- Native apps: Building something native is a dream of various product owners, as it can leverage functionalities, deliver high performance and great UX.
- Hybrid apps: Similar to cross-platform apps, hybrid ones also use code sharing, thus it’s able to reduce time and cost for development.
- Cross-platform apps: These apps will share Software Development Kit (SDK), and be mainly developed on React Native, Xamarin and Flutter.
2. Build a simple, yet intuitive UI/UX app
No one wants to use apps with various features that confuse them. So simpler apps are more accessible to your potential customers and facilitate user experience. Therefore, well-designed UI and UX should be paid more attention during the phase of mobile app development and design. However, “simplicity” does not mean apps only contain some basic functions with a poor appearance.
3. Limit ads and banners
As one of the most prevalent app monetization strategies, in-app advertising accounts for 49% of revenues for non-game apps, versus 81% for games. Due to its profitability, many providers are overusing ads, which can ruin the user experience and then led to the decision of uninstalling apps.
4. Facilitate offline access
This demotivates them to continue using it and consider other better music ones. There is a lot to do with the virtual world, as long as you have a well connected mobile phone. Those who have no premium account hardly listen to music offline on the app.
5. Test the mobile app development
Testing products before introduction to the market is a vital step in mobile app development and design. Additionally, the appearance and features of apps will differently display on different platforms. It helps detect flaws and inconsistencies that need correcting before making your apps available online.
6. Choose suitable mobile development
My friend struggled to work with a freelance developer and design to build her custom app, as no party understood the other. In-house hiring or outsourcing does not matter than what developers specialize in and how capable they are. Also, good communication or cooperation is a very important factor.
7. Know your target users
Undertaking surveys or giving essential questions on forums is necessary to support the understanding of market needs and ongoing trends. It is really important to identify who will be your potential customers. Moreover, you can build an MVP version of your app to see how your users react to it and which part of it can stop their interests in your app.
8. Optimize your apps
Users definitely do not want their apps to open or process too sluggishly, and to even occupy too much memory space. So developers should avoid any unneeded variables or attributes that can negatively affect the performance and speed of your apps.
9. Facilitate ASO & SEO
By giving your apps suitable names with target keywords, you can increase the possibility of your apps known and found on stores and websites. Your great ideas finally turn to real apps, yet how can you advertise them to target users? Of various marketing tactics, ASO (App Store Optimization) and SEO (Search Engine Optimization) are key answers.
10. Maintain and improve apps
Please bear in mind that no technology is perfect, so the appearance of bugs or faults is inevitable. Introducing apps to the market is just a part of your success. Regular updates to fix defects and better your apps are a good solution.